
DigitalX

Industry
ASX, Tech, Professional Services.
Company
DigitalX is an international company that offers global token sale advisory, asset management and blockchain technology development services.
The advisory has been a pioneer in Australia for blockchain, providing financial and technical services for the blockchain marketplace.
Situation
DigitalX needed to increase their International brand recognition and raise their profile with both investors and potential clients.
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Increase in Social Engagement
Multiplier Media worked with DigitalX to develop informative blog content that appealed to their target audience. The process resulted in a 500% increase in social engagement on this content compared to other posts.


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TV News Segments
Multiplier Media coordinated multiplier interviews with DigitalX CEO Leigh Travers on leading news TV channels including Bloomberg, Sky News, Channel 10 and Channel 7.

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Published Articles in 12 months
Multiplier have successfully gained DigitalX media coverage in more than 130 articles across in 12 months with international vendors such as Forbes, The Australian Financial Review, Stockhead, Proactive Investors, Small Caps, Reuters US, The Motley Fool and The Sydney Morning Herald.



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Per 1,000 impressions
Traditional media spend for coverage received is valued at $40.49. By using Multiplier Media’s media relation services, DigitalX received the same coverage for $2.83 per 1000 impressions.
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Return on Investment
Multiplier Media leveraged its extensive network of journalists to earn DigitalX exposure in both domestic business publications as well as gain international media coverage.

